Home
Notes
Archive
About
Subscribe
Sign in
Start Here
READ THE LATEST
Essential Reading
View all
Two weeks in Italy (what happened shocked me)
I left the business for two weeks. What I came back to broke every rule I'd been taught about growing a firm.
Jan 3
•
Steve Gordon
Jeff is sitting on a goldmine. He can't touch it.
$1M in revenue. A line of clients waiting. And the one thing keeping him from 5X.
Nov 22, 2025
•
Steve Gordon
2
5,000 consultants. Not the partners.
Watch who McKinsey kept. Not who they cut.
Feb 7
•
Steve Gordon
4
How I made over $25,000 on vacation
For most founders business development stops when they're not hustling. Fix this first to get paid on vacation.
Dec 27, 2025
•
Steve Gordon
4
AI & Your Firm
View all
The 3 Dimensions of AI (Most Firms Miss These Two)
The firms about to win are doing three things differently.
Apr 25
•
Steve Gordon
2
1
The scarcest skill in the economy just changed
It's not coding. It's not prompting. And you've been building it for 20 years.
Apr 18
•
Steve Gordon
1
86 million new competitors can't copy this
They'll have the AI. The websites. The polished branding. They still won't have this.
Apr 11
•
Steve Gordon
Homeopathic marketing
A consultant in Miami told me LinkedIn doesn't work. I didn't argue. But I know exactly what went wrong.
Mar 14
•
Steve Gordon
4
Are you blind to your own advantage?
Liz had years of expertise. Clients loved her. But when she described her work, it sounded like everyone else in her field.
Feb 28
•
Steve Gordon
Latest Editions
View all
Multiplayer AI
If you’re not making the leap to Multiplayer AI, you’re already falling behind.
Jul 18
•
Steve Gordon
1
"Real or AI?"
Bill asked me this at a conference in New York. Neither of us hesitated. Most firms are betting their next 18 months on the wrong answer to that…
Jul 11
•
Steve Gordon
3
1
Why AI isn't living up to the promise
Every person on our team was getting results. The company wasn't.
Jul 4
•
Steve Gordon
1
This “AI obituary” is dead wrong (here’s why)
Tim Ferriss is drawing the wrong conclusion in his latest article
Jun 27
•
Steve Gordon
1
Every speaker had a book
150 advisors in the room. Not one of them asked why
Jun 20
•
Steve Gordon
1
I was a networking machine
Ten to fifteen hours a week. Breakfast meetings. Coffee dates that led nowhere. Then one thing changed, and the business went international.
Jun 13
•
Steve Gordon
4
Your expertise is invisible without this.
A man who runs $600M in acquisitions called her out of nowhere. She hadn't pitched him, but she did do this…
Jun 6
•
Steve Gordon
1
He co-founded OpenAI. Now he feels behind on AI.
The anxiety isn't a knowledge gap. And moving faster won't close it.
May 30
•
Steve Gordon
2
1
See all
This site requires JavaScript to run correctly. Please
turn on JavaScript
or unblock scripts
